Mood Media vs MTI: Which Provider Is Right for You?
Mood Media Overview
Mood Media is the world's leading in-store media provider, offering background music, digital signage, scent marketing, AV systems, and overhead messaging. Formerly Muzak, the company serves over 100,000 businesses globally with a comprehensive suite of customer experience solutions.
Music Library: 120M+ tracks HQ: Austin, TX Clients: Gold's Gym, McDonald's, Burberry, Whole Foods Market, Abercrombie & FitchMTI Overview
MTI is an in-store media provider offering background music, overhead messaging, and digital signage solutions for businesses. The company focuses on helping brands create consistent audio experiences across multiple locations with curated music programming and targeted messaging.
Head-to-Head Comparison
| Feature | Mood Media | MTI |
|---|---|---|
| AV Systems | ✓ | ✗ |
| Background Music | ✓ | ✓ |
| Digital Signage | ✓ | ✓ |
| Overhead Messaging | ✓ | ✓ |
| Retail Media Network | ✓ | ✗ |
| Scent Marketing | ✓ | ✗ |
| Music Catalog | 120M+ tracks | None |
| Pricing Model | Per-Location | Per-Location |
| Target Market | Enterprise | Mid-Market |
When to Choose Mood Media
Go with Mood Media if you prioritize largest global in-store media provider with 88+ years of industry heritage (muzak legacy) and 100+ expert music designers worldwide. Mood Media is one of very few providers offering scent marketing alongside audio and visual. Mood Media is best for multi-location enterprises needing centralized control and white-glove support.
When to Choose MTI
Go with MTI if you value personalized service with direct account management and custom music programming for multi-location businesses.
Bottom Line
Both Mood Media and MTI are legitimate in-store media providers, but for different buyers. Request demos from both to see which interface and service model best fits your operations.
Frequently Asked Questions
Is Mood Media or MTI better for restaurants?
It depends on your needs. Mood Media offers largest global in-store media provider with 88+ years of industry heritage (muzak legacy) and 100+ expert music designers worldwide, while MTI provides personalized service with direct account management and custom music programming for multi-location businesses. Restaurants with simple needs may prefer the more affordable option; multi-location chains should evaluate enterprise features.
What is the price difference between Mood Media and MTI?
Mood Media uses per-location pricing while MTI uses per-location pricing. Contact both for quotes based on your location count.
Do both Mood Media and MTI include music licensing?
Yes. Both include the commercial performance rights licenses (ASCAP, BMI, SESAC) needed to legally play music in your business.
Can I switch from Mood Media to MTI?
Yes. Check your current contract for early termination terms, then most providers can assist with migration to their platform.
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